Part 2 in the series: “Understand Thy Editor”
The truth is that an editor wears a dozen hats (none black) and is constantly being pulled in many different directions. He or she has a tremendous workload. The more you, the freelancer, can do to help an editor save time, develop ideas, secure readers, and satisfy advertisers, the more you will be helping to sell yourself and your manuscripts to that editor.
Let’s take a moment to try to get an overview of what some of an editor’s duties are, particularly those duties for which a freelancer can lend a helping hand.
Planner. The editor must plan current and future issues of the magazine, as well as develop long-range plans for the total editorial focus of the publication. To assist the editor in this task, the freelancer must be alert to currently developing news items, social trends, church developments, and reader interests. These things should be shared with editors via query letters. It’s physically impossible for editors to be aware of all new developments in all areas of reader interest. So, as a freelancer, you can help them and land an assignment.
Next week, Part 3, “Using Your Creativity”
Adapted from Writing for Profit by Dennis E. Hensley (Thomas Nelson, 1985; revised 2003). At Taylor University in Upland, IN, Dr. Hensley teaches students in the Professional Writing Major the importance of communicating. © 2012 by Dennis E. Hensley. All rights reserved.